Endless Options

PRIVATE EQUITY
PCG’s private equity fund primarily targets the Japanese mid-market, with a focused investment strategy on lifestyle and hospitality-related companies. By concentrating on consumer-driven sectors, the fund has established a clearly differentiated positioning among mid-cap private equity funds.
The private equity team brings over 50 years of cumulative investment experience, with a proven track record across multiple sectors and extensive expertise in value creation through operational improvements and the execution of growth strategies. This enables a high degree of repeatability in post-investment value creation.
Furthermore, PCG possesses differentiated value creation capabilities through its global network supporting overseas expansion, deep expertise in the real estate, and strong regional networks. By leveraging these capabilities in combination, PCG achieves clear competitive edge over other mid-cap private equity funds.
In addition, backed by hands-on operational improvement experience both in Japan and internationally, PCG is well-positioned to systematically unlock the growth potential of Japanese companies, driving sustainable growth and long-term enterprise value enhancement.
VISION FOR THE PE FUND
A Trusted Partner for
Japanese Companies
We aspire to become a trusted partner for Japanese companies pursuing sustainable growth and long-term transformation.
Unlocking Value through
Business Revolution
By combining deep business insight, operational expertise, and a strong domestic and international network, we strive to unlock value of our portfolio companies and their businesses.
Patience and
Flexibility
We believe that patience and flexibility are essential to long-term success.
We approach complex challenges with composure, think beyond convention, and act creatively to achieve sustainable value enhancement.
PE FUND THESIS
As professionals in the lifestyle and hospitality sectors, we actively engage in business transformation to unlock and realise value within our portfolio companies.

Operational Transformation
We work closely with our portfolio companies, leveraging PCG’s deep management and operational expertise to fundamentally strengthen competitiveness and drive sustainable performance improvement.

Human Capital Enhancement
Recognising that human capital is essential to sustainable value creation, we complement and reinforce organisational capabilities to
accelerate autonomous growth and long-term success.

Sustainable Growth
We aim to enhance corporate value in a resilient and long-term manner, taking into account not only our portfolio companies but also local communities and the environment, to ensure that growth is both economically and
socially sustainable.
FOCUS VERTICALS OF THE PE FUND
We focus our investments in the lifestyle and hospitality sectors, including
consumer and retail, food and beverage, wellness, and consumer services.
In addition to the typical value creation initiatives of private equity funds,
PCG distinguishes itself through its strong capabilities in supporting overseas
expansion, leveraging real estate expertise for business growth, and fostering
regional collaboration.

Overseas Expansion Support
Beyond the expertise of our Japan-based team in international businesses, PCG leverages its network of local professionals across Asia, particularly in Singapore, as well as other global markets. This enables us to actively support our portfolio companies in accelerating overseas expansion and establishing sustainable international growth platforms.
Leveraging Real Estate Expertise
For companies requiring new store development, leasing, or event and PR activities, PCG utilises its deep real estate investment experience and network to identify strategic locations, optimise property utilisation, and enhance brand visibility through asset-driven initiatives.
Regional Collaboration
Our Japan-based professionals, who possess a deep understanding of Japanese culture and regional dynamics, work closely with portfolio companies, local governments, regional financial institutions, and community stakeholders to promote mutual growth and regional revitalization.

Keikyu Store Co. Ltd.
Current
March 2026
Keikyu Store is a regional leading supermarket chain including a daily-
used supermarket "Keikyu Store" and a premium supermarket "Motomachi Union".
Retail
Business Overview
Investment Date
Status
Industry
Portfolio Company
